Delly Rollies & Friends 82

It’s one of the best kept secrets of the Indonesian archipelago.

Work:
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Art direction
Copy writing
Graphic design
Merchandising
Production

Info:
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Hidden away on a pop album inspired by The Police, lies ‘Licik’, a deep vocoder funk workout lasting over nine minutes. It’s the first recorded Indonesian song to use the vocoder in such a way. ‘Licik’ is a hauntingly unique track and a testament to the quality of some of the best music the archipelago has to offer. Friends 82, consisting of Delly Rollies, Norman Rachman and the vocoder wizard Harry Sabar, wrote and recorded the track on the spot back in 1981.


A cover that is designed to be modular where you have the option to place the inner sleeve in two ways to show a posed picture, or the BTS shot from the original photoshoot back in 1981. The other option is to place the liner notes booklet in front to show a piece of the original cassette artwork as the front.

Have a listen and get a digital copy of the record and liner notes right down here:
 



The green color is taken from the original vinyl label which was a radio promo only and as was common back then, those records came without a recordsleeve. The pink is from a piece of tape that was used for the DIY cardboard recordsleeve on my personal copy of the original which you can see in the liner notes.



The record comes in a custom die-cut outer sleeve. The rectangle shape represents a cassette tape, which was the common medium for music in Indonesia back then since vinyl was too expensive. The vinyl copies of albums were almost exclusively radio promos, and they usually have the cassette J-card glued on the front of a DIY cardboard sleeve. The inner sleeve is printed inside-out to create a more textured feel to match with the outer sleeve. It also features a four page insert with extensive liner notes, lyrics and photos.This record was years in the making. It all started when I first heard the record back in 2016 in Jakarta, when I had just started Jiwa Jiwa. To then getting familiair with all the ins and outs of running a record label. In 2018 I finally managed to setup a meeting with the notoriously hesitant Indonesian artist and songwriter Harry Sabar, to come to an agreement for the reissue where we were both senang (happy) and to be able meet him at his family home and share a meal with his family in Jakarta is a memory I will cherish forever. I'm glad I've had a chance to meet him one final time in 2023, after the record was released, just two months before he passed away.
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